Fuzhou Strait International Convention and Exhibition Center - Opening of the 4th China Cross border E-commerce Fair

On March 18-20, 2024, the 4th China Cross border E-commerce Fair was held at the Fuzhou Strait International Convention and Exhibition Center. Our company was invited to participate in the exhibition with booth number 4C01. The 4th China Cross border E-commerce Fair has newly established an international exhibition area and an international internet celebrity live streaming zone. On March 18th, Southeast Asian internet celebrities from Indonesia, Malaysia, the Philippines, Thailand, and other regions will air at the exhibition site in Fuzhou to conduct live streaming sales. Multiple purchasing groups from multiple Southeast Asian countries went to the exhibition for procurement.

The highlight of this year is the establishment of a new TikTok ecological zone and a docking area for overseas internet celebrities and local institutions at the 4th China Cross border E-commerce Fair, selecting high-quality service providers from the industry to settle in and decoding new traffic from global internet celebrities. In addition, dozens of international celebrities from Singapore, the Philippines, Indonesia, Malaysia, and Thailand attended the live streaming sales and exhibition product selection. The exhibition held a series of activities such as the "TikTok Global Cross border E-commerce Ecological Festival" and the "Tiktok Celebrity Marketing Strategy Summit", and launched multiple product selection trends.

This trade fair also pioneered the establishment of a global product selection zone among similar exhibitions, selecting the top 200 overseas product selection exhibitions suitable for cross-border e-commerce ecology from thousands of internationally renowned exhibitions around the world, leading Chinese enterprises from "buying nationwide and selling globally" to "buying globally and selling globally", continuing to explore the industrial belt resources of various parts of the country under the reputation of "Made in China", and driving more domestic products to go overseas and dig gold.
The 4th China Cross border E-commerce Fair also gathers industry "Top 10" lists, summit forums, blue books, debate competitions, industrial belt displays, cross-border nights, as well as rich content such as cross-border lying flat areas, cross-border internal competition areas, explosive product prediction areas, and cross-border outpatient areas, to form the first "China Cross border E-commerce Festival" in the country, making the exhibition not only an exhibition, but also a carnival of the cross-border e-commerce industry. Over the past three days, 85000 professional merchants from around the world and across the country attended the conference. According to incomplete statistics, the cumulative intended transaction amount of this exhibition is about 5 billion US dollars. The ratio of buyers to booths has exceeded 20:1, achieving international high-quality professional exhibition standards for four consecutive years. Dedicated to creating a full category cross-border e-commerce industry expo with dual development of B2B and B2C along the southeast coast.